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Sunday, June 19, 2011

Become a Patron

There are centuries of history behind patronage of the arts, with the most detailed recorded history of it occurring from the Medieval to the Renaissance periods. Shakespeare, Da Vinci, and Mozart all benefitted from the assistance of sponsors in the creation of their art.

As it was then, however, patronage now is concentrated in small, powerful, elitist centers—mostly corporations, government, and educational institutions. Whenever control over decisions is concentrated, the art output is purposely or inadvertently homogenized, with a bent towards return-on-investment. This does not bode well for the independent artist, from whose mind commercialization is often far away.

Those arts which can be reproduced, packaged, and commoditized—namely, books and music—are extremely susceptible to death by lack of perceived commercial appeal. Large upfront costs for said packaging and reproduction, combined with the paradox of economies of scale, make independence in these media cost prohibitive for the so-called “starving artist.”

But thanks to the power of the internet, social networking, and (dare I use the term) crowdsourcing, the decision-making power can be spread across the masses and the risk/reward model changes. The risk for the patron is diluted to almost nothing. The reward for the artist is that she foregoes being a (financial, intellectual, creative) debtor and remains the artist, with requisite artistic control.

Over the summer, I will be finalizing my first novel, Secernere, preparing it for print. In autumn 2011, I will be opening a Kickstarter campaign to fund the publication of Secernere, and will be soliciting patronage to help defray the costs related to professional proofreading, printing, and shipping & handling costs. In return, my patrons will receive a variety of rewards, including autographed copies of Secernere, original artwork from the book design, handmade bookmarks, and special acknowledgments in the book.

For a nominal cost—what one might pay for two Frappacinos, or a hardcover of Twilight, or a blu-ray disc—the patron can now directly contribute to the creation and distribution of a new work. Once, the publisher would put out tens of thousands of dollars in what was essentially a gamble, expecting, no, hoping for that return on investment. Now, the investment is small, and the expected return is not financial; it is creative, intellectual, soulful. The patron is not commercial consumer, but a part of the creation myth.

Watch here for more information as we move toward the Kickstarter campaign. If you want to contribute early, please feel free. Your name will be recorded for a reward once they have been determined.






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